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Blog // Connect Nevada

Going Social on Small Business Saturday

By Eric Frederick

Since 2010, local businesses have urged customers to “shop small” on the Saturday after Thanksgiving and the event continues to grow, thanks in large part to an active annual social media campaign. American Express launched Small Business Saturday in 2010 with a viral multi-media campaign highlighting rare finds at small stores. In 2011, the U.S. government officially supported Small Business Saturday and it is now the largest shopping holiday in support of small business. Every year the movement grows and an increasing number of businesses utilize the buzz online to reach out to new and existing customers. On Small Business Saturday, during...

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Rural Broadband Connects Cutting-Edge Observatory

By Eric Frederick

On the edge of the Utah-Nevada border, off Route 50—known as “The Loneliest Road in America”—is Baker, Nevada, with a population of 84 and no significant cities in a 50- to 60-mile radius. This far-flung seclusion gives Baker the darkest skies in America, making it the perfect location for the Great Basin Observatory (GBO), a newly constructed astronomy research and outreach center in the Great Basin National Park. Recently installed broadband and mobile infrastructure enabled Baker to get on the coverage map, and this connection is now bringing stunning photos and remarkable astronomical research to the world. Baker came to Connect Nevada’s...

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USDA Grant Funds Rural Telemedicine and E-Learning

By Eric Frederick

 The USDA is making $19 million available to rural areas seeking to expand distance learning opportunities and telemedicine. The Distance Learning and Telemedicine (DLT) grant program gives schools, government groups, non-profits, businesses, and others the opportunity to obtain equipment and instruction that can benefit local students, teachers, doctors, and, most importantly, the community.  Nearly one fifth of America’s population resides in rural areas, as classified by the U.S. Census Bureau. These nearly 59.5 million people are spread over more than 90% of the nation’s land area, making it exceedingly difficult to concentrate...

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Fighting Cyber Attacks Nationally and Locally

By Connected Nation

As technology grows in importance and prevalence in business and in day-to-day activities, so do the risks involved in its use. Cyber attacks are becoming more common, more sophisticated, and more diverse, affecting entire industries and even countries collectively, all the way down to the individual user. Governments and law enforcement officials are now using the power of the Internet to fight its risks, by creating a more powerful security architecture and, most importantly, by keeping end users aware of the threats. Cyber attacks may range anywhere between annoying—such as email spam or viruses that create repetitive ads—to devastating,...

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