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Blog // Connect Nevada

Black Friday’s Cyber Impact on Nevada Businesses is Undeniable

By Jeremy Thacker

Thanksgiving week always ends with the Black Friday shopping frenzy. This week promises the same inevitable end, but a portion of Nevada businesses will be shut out of the online revenue opportunity.

14,000 businesses in Nevada are still not connected to broadband and are unable to actively participate in the digital global economy.

In general, small businesses consider their broadband connection as essential to their business as other utilities such as water, sewer, or electricity! That’s the finding of a 2010 study from the Small Business Administration. In fact, the businesses that took part in that study reported that Internet service is “an important tool for achieving strategic goals, improving competitiveness and efficiency, reaching customers, and interacting with vendors.”

Broadband-connected Nevada businesses bring in approximately $300,000 more in annual median revenues than those without broadband.

Click here to learn more about how businesses in Nevada utilize technology.


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